National Seminars Group & Padgett Thompson
a division of Rockhurst University Continuing Education Center
Course Description

Nonfinancial Manager's Guide to Understanding Financial Statements

Program Description
What You'll Learn

To many nonfinancial managers, the world of financial terminology and statements is often unclear ... confusing ... even downright frustrating. But, the truth is, buried within those numbers are often the answers you need to make smart business decisions.

That is why we developed this workshop — to give professionals like you an “edge up” by helping you master the meaning behind the financial statements and terminology you’ve been wrestling with.

The Nonfinancial Manager’s Guide to Understanding Financial Statements is a comprehensive, fast-paced day of learning that covers all the essentials. Your expert trainer will focus on the PRACTICAL, helping you zone in on the important numbers you should look for and teaching you to ask the questions that’ll give you the real scoop on the situation.

You’ll leave this workshop able to make better decisions right away as you learn how to find answers to important questions, such as ...

And that’s just for starters!

This workshop is tailored to the mid- to senior-level nonfinancial decision-maker who wants to attain a greater functional understanding of finance and financial statements.

You will sit shoulder-to-shoulder with people like yourself — people who have reached a level in their organizations that demands a solid understanding of financial terminology and statements ... people who ultimately drive the success of their organizations through the quality of their decisions.

Don’t let this important opportunity to hone your financial skills pass you by.

What You'll Learn:

After just one day, you’ll ...

  • Thoroughly understand any financial report you read, immediately recognizing which numbers provide key information
  • Accurately measure the financial position of your department, division or organization
  • Evaluate the financial impact of your decisions on your organization’s bottom line before you make them
  • Work confidently with balance sheets, income statements, cash flow statements and other financial reports
  • Recognize the key ratios that can be early indicators of danger ahead for your organization
  • Understand what every manager must know about the Generally Accepted Accounting Principles, or GAAP
  • Discuss financial matters with authority and ease with accountants, bankers, tax advisers and other financial professionals
  • Get an instant handle on the financial health of your customers and your competitors by analyzing their financial statements
  • Head off costly mistakes by spotting inaccuracies and questionable numbers on financial documents
  • Contribute your ideas at financial meetings with confidence by fluently speaking the language of finance
  • Save your organization big bucks by analyzing cash flow and discovering “hidden” expenses that are unnecessary
  • Instantly recognize the problems as well as opportunities contained within the numbers of a financial report
  • Analyze financial data and industry trends to make sound long-range planning decisions
  • Know how to determine when leasing equipment is your best financial option — and when leasing doesn’t pay.
  • Forecast costs and revenues with far greater accuracy
  • Gain a clearer look at “the big picture” view of your organization’s financial future
  • Never again feel intimidated by financial reports, proposals or numberfilled memos
  • Increase your value to your organization with your newfound understanding of financial principles
  • Get others to accept your projects and proposals by presenting them in “bottom line” terms
  • Watch your credibility soar as you become recognized as someone who really understands numbers
Workshop Agenda:

Fundamental Financial Concepts and Terms

  • Common finance terms explained in plain English :
    • Cash flow
    • Liquidity
    • Leverage
    • Net present value
    • Tangible assets
    • And dozens more!
  • The difference between cash and accrual accounting
  • What every decision-maker must understand about Generally Accepted Accounting Principles
  • Understanding the basic elements of a financial statement:
    • Assets
    • Liabilities
    • Equity
    • Comprehensive income
    • Revenues
    • Expenses
    • Gains and losses
  • Basics for determining an organization’s financial health based on financial statements
The Ins and Outs of a Balance Sheet
  • The balance sheet: A thumbnail sketch of a business
  • What a balance sheet can — and can’t — tell you about a company
  • Assets explained:
    • Tangible and intangible
    • Fixed and liquid
    • Real value
    • Accounts receivable
    • Inventory
  • Current liabilities and current assets and equities defined
  • Critical components of working capital
  • Interpreting balance-sheet numbers for financial strength — and weakness
Analyzing the Profit and Loss Statement
  • A P&L by any other name:
    • Income statement
    • Operating statement
    • Statement of operations
    • Profit and loss statement
  • Which numbers indicate how revenue is generated
  • The “cost of goods” formula and how to use it
  • Understanding the role that depreciation plays
  • Comparing a favorable and unfavorable P&L
  • Examining a P&L statement to determine your business situation
Deciphering Other Types of Financial Statements
  • The purpose of the cash flow statement
  • Analyzing the cash-flow statement to find out where resources are actually going
  • How to recognize cash-flow problems before it’s too late
  • Forecasting cash flow — and using this insight when increasing staff, purchasing and cutting costs
  • Change in equity statement: What it is and how to use it
  • Annual reports: Where to find the numbers that tell the real story
  • Other types of financial statements you may encounter
Critical Financial Measurement Tools and Techniques
  • Tips for scanning any financial report and zeroing in on the pertinent numbers
  • Calculating return on investment (ROI)
  • Key financial indicators that will tell you if your organization is on the right track
  • Using break-even analysis, forecasting and other financial tools to make informed decisions
  • Valuable questions to ask before making any decision based on financial-statement numbers
  • Important ratios that every nonfinancial manager should understand

Your Guarantee of Complete Satisfaction

We stand behind our seminars with a 100 percent , iron-clad, money-back guarantee of satisfaction. If for any reason you’re not completely satisfied with the solid skills, the tips, tools and shortcuts, and the crucial information you receive during this workshop, we’ll refund your money in full. Every penny. Guaranteed!

Program Hours:
9:00 a.m. to 4:00 p.m. Registration begins at
8:30 a.m.

Group Discount: When 3 enroll from your organization, a 4th attends FREE!

Lunch is on your own.

Continuing Education:
Continuing education credits may be recognized by your professional board. Contact your own board to find out what's required. If you cancel your registration up to five business days before the workshop,

Bring a seminar to your site! For information about bringing a course to your site please call 919-480-2550 or email the registry at .

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Cancellation Policy:
If you cannot attend a workshop for which you are registered, you may send a substitute or receive a credit memo toward a future workshop. If you cancel your registration up to five business days before the workshop, your registration fee will be refunded less a $10 enrollment charge.

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