presents
National Seminars Group
a division of Rockhurst University Continuing Education Center
Course Description
This seminar is offered onsite only. The descriptions and outlines specified below are examples of the topics covered in this seminar. Actual seminar content will depend on your organization's needs. Of course, we customize the seminar's content to meet the specific needs of your organization.
How to Write Faster & Better
Introducing a one-day workshop packed with skills you’ll use every day to make a powerful impact - quickly and easily - every time you put words to paper ...
Program
Description
Dear Professional:
Good business writing grabs your readers’ attention ... it commands
involvement, enhances understanding and inspires action. Simply put, good
business writing gets results.
While the objective of every business writing project
is simple, many professionals flounder when they put words to paper. That’s
usually because they’ve bought into ideas about writing that just
aren’t true. For instance, do you ever find yourself thinking ...
“Good writing is a talent
you have or you don’t, and I’m a ‘have not.’ ”
“Writing is a laborious,
frustrating process.”
“Good business writing
adheres to strict grammar and composition rules, and I’m not interested
in nor do I have time to memorize a bunch of rules.”
If you can converse successfully in your organization,
you can be a good business writer ...
- Writing skills CAN be learned
- You CAN cut your writing time by 30 to 40 percent and
reduce
the frustration dramatically
- And, you don’t have to memorize hundreds of rules
Maybe best of all, when you attend this workshop, we’ll
show you how to avoid all of the dread and most of the drudgery in your
business writing.
Take this important career-enhancing step toward better
writing by enrolling in How to Write Better & Faster
today!
Sincerely,
John Carey
P.S. Did you know that 98 percent of top executives cite
effective business writing skills as those most critical to professional
recognition and personal success? Make a commitment to your personal and
professional development by enrolling in this workshop today!
What
You’ll Learn
1. Learn the secrets
to writing effectively and efficiently — without sacrificing essential
content
2. Discover fail-safe
methods for presenting complicated information in easy-to-understand
language
3. End the composition
struggle — quickly and easily transform rough ideas into concrete,
well-structured paragraphs organized for maximum impact
4. Master the
techniques successful writers use to get the right words flowing automatically
5. Uncover surefire
ways to motivate your reader to take the action you want
6. Gain tips writing
pros use to make your readers want to read ... and then give them sharp
images that enhance understanding
7. Use amazingly
simple techniques to sell your ideas, products, services ... even yourself
... easily
8. How to say
“no” or “sorry” and deliver bad news with tact
9. How to use
a conversational tone to grab your readers’ attention ... and hold
it
10. Learn can’t-miss strategies that will have you handling complaints
and dissatisfied customers with kid-glove diplomacy
Top
of Page
Who
Should Attend
Because exceptional writing skills are the mark of exceptional
professionals, this workshop should be considered a career essential
for all success-minded professionals.
Workshop
Agenda
Turning
Ideas Into Writing: Tips for Getting Started Quickly
1. Five simple ways to plan what you write
2. Ever put off writing because it takes too long?
Learn how to cut writing time by 30 to 40 percent!
3. Three key questions to answer before you begin
writing
4. A systematic way to organize even the most
complex writing tasks
5. Surefire tips for overcoming writing anxiety
Writing
Letters, Memos and Reports That Are Organized and Reader-Focused
6. How to prepare correspondence that says “professional”
7. Reader friendliness: Why the words you choose affect the results
you get
8. Capitalize on your personal style to make your writing more interesting
and more effective
9. Eliminate monotony in long reports and complex proposals
10. Winning formats for reports and proposals
11. The do’s and don’ts for writing powerful memos
12. Make your readers comfortable ... and keep their attention ... by
using language they can relate to
Making
Sure Your Message Is Clear and Your Writing Is Error-Free
13. Avoid the errors most commonly made
in letters and memos
14. Five questions every piece of writing should answer
15. How to present details clearly and explanations simply
16. Shortcuts to handling grammar and spelling problems
17. Ever have trouble deciding when to use “affect” and when
to use “effect”? There are 12 commonly confused word pairs
that you need never mix up again
18. Quick references you’ll want to keep close by every time you
write
19. Four simple cures for the most common sentence ailments
How to
Influence, Persuade ... and Sell!
20. A simple way to add impact to every sentence
21. Seven C’s of convincing business writing
22. How to be more persuasive ... especially when you expect considerable
resistance from readers
23. Discover the proven techniques used by professionals to stimulate
reader interest
24. Two tips that will add punch to every paragraph
25. Sell anything ... products, ideas, services even yourself ... with
greater success than ever before!
Conveying
Professionalism and Credibility in Your Writing
26. Words that
are never appropriate in business writing
27. How to align your writing with the image your organization wants
to project
28. Learn one simple technique that will make all your writing easier
to read and more powerful
29. How to trim the fat from all your business documents
30. Gain recognition and respect for being a business writer who gets
results for your organization
Using
Contemporary Writing Techniques and an Inviting Tone to Stimulate Reader
Interest
31. Ever wonder
if the writing “rules” you learned in grammar school still
apply? We’ll explode the myths that may be holding you back
32. When jargon is appropriate ... and when it’s likely to distance
you from your reader
33. How to use an active voice and a conversational tone to enhance
how much your reader will remember
34. Cut stiff,
outdated lingo from your documents — and replace it with sharp
images that enhance understanding
35. Why being concise is imperative to achieving results from your writing
in today’s work environments
Practical
Solutions to Real-World Writing Challenges
36. Deliver bad
news with tact
37. How to write “no” letters with a “yes” sound
38. Write complaint letters that get immediate action
39. Respond to complaints with relationship-rebuilding success
40. Concrete tips to uncomplicate the writing of instructions, procedures
and explanations
41. How to make written requests that get favorable replies
42. Writing for special situations: letters of reference, introductions,
condolences, congratulations, or apologies
Continuing
Education:
Continuing education credits may be recognized by your professional
board. Contact your own board to find out what's required.
Bring this seminar to your site!
For information about bringing a course to your site please call 1-919-847-0331 or email the registry at
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