American Management Association Seminars

Seminar No: 16501 -XNBB
CEU Credits: 2.7
Length: 4.0 days

Now Includes Executive Coaching!

As president and CEO, you have your unique rewards and challenges. Here’s your chance to step back and examine the tough issues you face—with people who not only understand your world, but can also help you successfully navigate in it.

AMA’s Course for Presidents is a week of learning, networking and sharing ideas with leaders from around the globe. You’ll explore critical leadership and strategic issues…re-energize and absorb valuable new insights, new perspectives and new directions…discover a blueprint for achieving outstanding corporate performance…and gain proven strategies for leading your enterprise.


  • A pre-program assessment tool.
  • You start off your first evening with a "Welcome” cocktail reception where you, colleagues and your faculty share informal networking opportunities.
  • One-half-hour of executive coaching
  • Group working lunches on Tuesday and Thursday allow you to continue discussions and gain insights in a more relaxed environment.
  • Thursday’s cocktail reception and dinner is an excellent way to close your AMA Experience as you firm up connections with new colleagues and faculty.
  • Guest speakers will join us in the evenings to discuss an array of topical issues and concerns. Please check the Website for information on these briefings as it becomes available.


Take full advantage of this valuable new benefit. Prior to the course participants will receive a link via e-mail in order to complete Spectrum CPI 260™ leadership instrument. Following a group debrief about the instrument, each participant will be scheduled for a one-on-one coaching session and a personal evaluation of their results. Participants will also have the opportunity to sign up for follow-on coaching sessions after the course.
Spectrum CPI 260™ is a trademark of CPP, Inc.

Chairmen, chief executive officers, presidents and presidents-elect of companies and major corporations.

Extended Seminar Description

Learning Objectives

  • Prepare for the Challenges Ahead by Gaining a Clear Perspective on Where You and Your Organization Are Heading
  • Map Out a Clear Blueprint of Action Outlining Your and Your Top Management Team’s Roles and Responsibilities
  • Discover the Best Practices for Motivating Your Team and Effectively Measuring Performance
  • Tie Your Own Management Style to Corporate Goals and Objectives
  • Ensure That New Corporate Directives Are Communicated and Supported throughout the Organization
Creating the Future
  • Understand Key Drivers That Shape Value Creation:
    • The New Economy
    • The New Enterprise
    • The New Offering
  • Discuss Their Implications for Your Business
Leading the Enterprise
  • Understand the Leader’s Responsibilities within the Enterprise
  • Identify the Leader’s Key Roles within the Enterprise
  • Describe the Differences between Effective and Ineffective Leader Behaviors
  • Identify Successful Leadership Practices That Can Be Applied to Your Organization
Formulating Strategy
  • Understand the Purpose of Strategy
  • Explore the Seven Elements in the Strategy Formulation Process
  • Create a Critical Success Factor Table
  • Apply Scenario Learning to Your Company
Managing Culture
  • Define Culture
  • Understand How Culture Is Developed
  • Understand How Values Drive Decision Making
  • Identify Methods of Assessing Culture
  • Identify Techniques for Maintaining a Healthy Culture
Developing People
  • Understand the Value of "Intellectual Capital" in the New Economy
  • Identify Key Reasons Why Talented People Stay with Organizations
  • Describe Seven Elements Necessary for Developing People
  • Apply Seven Elements for Developing People to Your Organization
Executing Strategy
  • Identify Six Elements Necessary to Successfully Manage Corporate Performance
  • Evaluate Your Organization’s Management of the Six Elements
  • Apply Select Techniques to Improve Corporate Performance in Your Organization

Related Courses:

Start and End times: first day - 8:30am-5pm, all other days 9am-5pm unless otherwise specified. Your registration confirmation notice will confirm the hotel/conference center for the seminar for which you registered. The information included on this page is all the information available on this seminar. Please use form below to register only. To request information that is not included above please send an email to . Remember to specify the complete seminar number about which you are requesting information.

For information about bringing a course to your site please call 919-480-2550 or email the registry at .

If this course or the dates/locations below do not have what you are looking for, then click here and we will find it for you right away. It will save you a lot of time and energy finding it yourself.

** Online Registration & Fee Information ** Please use form below to register only. To request information that is not included above please send an email to . Remember to specify the complete seminar number about which you are requesting information.

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After submitting your online registration you will receive registration confirmation and invoice within 7-10 business days. You may pay by credit card or check. Confirmation information will also include location and other pertinent course information.
Always state priority code XNBB to your customer service representative when registering directly by phone.

Note: Prices are subject to change without notice. To confirm the price of your session, select the session above and click “Send”. Discounts apply for groups of three or more people. Call for details. Federal government employees are eligible for special GSA pricing for many seminars.

AMA's main conference centers
Seminars scheduled for the cities below are held at the locations listed below. For location information for other cities in which AMA seminars are held please call or email for information.

New York
AMA executive Conference Center
1601 Broadway New York, NY 10019
American Management Association (Located in the same building as the Crowne Plaza Hotel) 1601 Broadway On Broadway and 48th Street near Times Square. Entrance is on 48th Street.

AMA executive Conference Center (adjacent to the Marroitt O'Hare)
8655 west higgins rd
Chicago, IL 60631

San Francisco
AMA executive Conference Center is located in San Francisco Marriott Hotel
55 Fourth Street 2nd Level
San Francisco, CA 94103

AMA Executive Conference Center
Address: 1170 Peachtree Street Ne Cnr Peachtree & 14th (3rd Flr)
City, State, Zip: Atlanta, GA 30309

Washington, DC
Arlington, Virginia
2345 Crystal Drive, Suite 200
Arlington, VA 22202

If you are not paying via credit card, you will receive an invoice with payment instructions.

Cancellation Policy:
If you cannot attend a seminar you can contact AMA in advance to transfer to a future session, or you can send someone to take your place. If you need to cancel your attendance, AMA will give you a complete refund if you cancel more than three weeks before your seminar begins. To cancel, simply email us at . If you cancel with less than three weeks’ advance notice, you will be liable for the entire seminar fee. Once your payment has been received, you may request a courtesy transfer to use at any future AMA seminar of equal or lesser length. The courtesy transfer must be used within one year of the date of your originally scheduled seminar. In fairness to all attendees, if you do not attend a seminar session for which you are confirmed and do not contact AMA to cancel in advance, you will be charged the entire seminar fee.

AMA grants courtesy transfers to people who cannot attend their scheduled sessions. You can use a courtesy transfer for any seminar of equal or lesser length than the original seminar. You must use your courtesy transfer within one year of the date of your originally scheduled seminar.

AMA guarantees the quality of our seminars. If, for any reason, you are not satisfied with a seminar for which you have paid, AMA will give you credit toward another seminar of comparable price or will refund your fee.

You can also register by emailing your registration information to us at or calling us at 919-480-2550.

For additional information and schedules call 919-847-0331.

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