American Management Association Seminars

Seminar No: 02217 -XNBB
CEU Credits: 1.8
Length: 3 days

Learn techniques that will help you communicate, motivate and delegate with authority.

Gaining greater credibility. Handling tough people and situations with composure and confidence. Making a stronger impact on people. These are just some of the issues you’re likely to face as a new manager.

At thid powerful seminar you’ll practice assertive techniques that can help you in any situation...with your boss, colleagues, direct reports. You’ll know when to come on strong and when to compromise.

New managers and supervisors with three or less years of experience who want to build on their strengths and exert greater influence. This seminar will also beneficial for engineers, researchers and other specialists who are making the transition to management.

How You Will Benefit:

  • Stand up for yourself, your staff, and your goals—with new strength and confidence
  • Communicate with authority and impact
  • Motivate, delegate and manage more effectively
  • Say "no" assertively
  • Deal with anger and conflict, and keep your cool when the heat is on
  • Face tough people and tough situations with ease and confidence

What You Will Cover:

  • The difference between constructive assertiveness and destructive aggressiveness
  • Developing your ability to influence others
  • Active listening and responsiveness
  • Dealing with anger—your own and others'
  • Giving and receiving criticism

Extras From AMA!

  • Receive immediate feedback...find out how others see you. Then build on your the areas that need improvement...and do it all in a supportive environment, with expert coaching from your seminar leader.
  • A personal inventory of your assertiveness skills...come away with a profile of your management style. Learn tried-and-proven networking techniques. Find out how to win the support your job demands—and how to do it assertively!

    Extended/Detailed Seminar Outline

    Learning Objectives

    • Stand up for Yourself, Your Staff, and Your Goals-with New Strength and Confidence
    • Communicate with Authority and Impact
    • Motivate, Delegate, and Manage More Effectively
    • Say "No" Assertively
    • Get Colleagues and Management to Listen to Your Ideas and Win the Support You Need to Get the Job Done
    • Deal with Anger and Conflict, and Keep Your Cool When the Heat Is On
    • Face Tough People and Tough Situations with Ease and Confidence
    • Eliminate Confusion over "Who’s in Charge" and Persuade Others to Follow Your Lead
    • Build Your Image as a Strong, Fair-Minded Manager-Neither a "Pushover" Nor a "Steamroller"
    • Clarify Individual Expectations of the Course
    • Identify Risks and Benefits in Becoming Assertive
    • Develop an Introductory Concept of Feedback
    • Define Various Behavioral Terms
    • Identify Verbal and Nonverbal Components of Behavior
    • Identify Behavioral Style Profiles
    Power, Self-Esteem and Image
    • Explore the Relationship between Assertive Behavior, Personal Power, Self-Esteem, and Image
    • Analyze the Right to Be Assertive
    A Model for Assertive Communication
    • Define the Difference between "I" Messages vs. "You" Messages
    • Define the Concept of "Positive Intentionality"
    • Identify and Practice the AEIOU Formula for Assertive Communication
    Strategies for Resolving Differences
    • Define Five Methods of Responding to Criticism Assertively
    • Practice Responding to Manipulative Statements
    • Examine Various Responses Used in Handling Compliments
    • Probe Negotiation Techniques in Resolving Conflicts
    • Examine and Appropriately Respond to the Emotion of Anger
    • Explore Five Styles of Assertion
    • Learn How to Say "No" Assertively
    Listening Skills
    • Analyze How Good Listening Enhances Assertive Communication
    • Define Five Levels of Listening Techniques
    • Practice Effective Listening Techniques
    Assertiveness and Effective Management
    • Identify Seven Types of Situational Power
    • Define Steps in Giving Instructions Assertively
    • Examine Problems in Delegation
    • Define Assertive Delegation Techniques
    • Practice Giving Negative Feedback
    • Review Assertive Techniques
    Personal Assertiveness Action Plan
    • Develop an Action Plan for the Implementation of Assertive Goals
    • Define the Steps in the Process of Change
    • Prepare to Deal with Others' Reactions to New Behavior after the Course
    • Review Six Steps to Assertiveness

    Start and End times: first day - 8:30am-5pm, all other days 9am-5pm unless otherwise specified. Your registration confirmation notice will confirm the hotel/conference center for the seminar for which you registered. The information included on this page is all the information available on this seminar. Please use form below to register only. To request information that is not included above please send an email to . Remember to specify the complete seminar number about which you are requesting information.

    For information about bringing a course to your site please call 919-480-2550 or email the registry at .

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    ** Online Registration & Fee Information ** Please use form below to register only. To request information that is not included above please send an email to . Remember to specify the complete seminar number about which you are requesting information.

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    Additional Information:

    After submitting your online registration you will receive registration confirmation and invoice within 7-10 business days. You may pay by credit card or check. Confirmation information will also include location and other pertinent course information.
    Always state priority code XNBB to your customer service representative when registering directly by phone.

    Note: Prices are subject to change without notice. To confirm the price of your session, select the session above and click “Send”. Discounts apply for groups of three or more people. Call for details. Federal government employees are eligible for special GSA pricing for many seminars.

    AMA's main conference centers
    Seminars scheduled for the cities below are held at the locations listed below. For location information for other cities in which AMA seminars are held please call or email for information.

    New York
    AMA executive Conference Center
    1601 Broadway New York, NY 10019
    American Management Association (Located in the same building as the Crowne Plaza Hotel) 1601 Broadway On Broadway and 48th Street near Times Square. Entrance is on 48th Street.

    AMA executive Conference Center (adjacent to the Marroitt O'Hare)
    8655 west higgins rd
    Chicago, IL 60631

    San Francisco
    AMA executive Conference Center is located in San Francisco Marriott Hotel
    55 Fourth Street 2nd Level
    San Francisco, CA 94103

    AMA Executive Conference Center
    Address: 1170 Peachtree Street Ne Cnr Peachtree & 14th (3rd Flr)
    City, State, Zip: Atlanta, GA 30309

    Washington, DC
    Arlington, Virginia
    2345 Crystal Drive, Suite 200
    Arlington, VA 22202

    If you are not paying via credit card, you will receive an invoice with payment instructions.

    Cancellation Policy:
    If you cannot attend a seminar you can contact AMA in advance to transfer to a future session, or you can send someone to take your place. If you need to cancel your attendance, AMA will give you a complete refund if you cancel more than three weeks before your seminar begins. To cancel, simply email us at . If you cancel with less than three weeks’ advance notice, you will be liable for the entire seminar fee. Once your payment has been received, you may request a courtesy transfer to use at any future AMA seminar of equal or lesser length. The courtesy transfer must be used within one year of the date of your originally scheduled seminar. In fairness to all attendees, if you do not attend a seminar session for which you are confirmed and do not contact AMA to cancel in advance, you will be charged the entire seminar fee.

    AMA grants courtesy transfers to people who cannot attend their scheduled sessions. You can use a courtesy transfer for any seminar of equal or lesser length than the original seminar. You must use your courtesy transfer within one year of the date of your originally scheduled seminar.

    AMA guarantees the quality of our seminars. If, for any reason, you are not satisfied with a seminar for which you have paid, AMA will give you credit toward another seminar of comparable price or will refund your fee.

    You can also register by emailing your registration information to us at or calling us at 919-480-2550.

  • For additional information and schedules call 919-847-0331.

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